This is only the sixth incarnation of Record Store Day. The first time I was really aware of the holiday was last year, but I'm ecstatic that it's becoming more popular and that it is catching on a little more.
Its popularity has increased especially this year because Jack White of The White Stripes, The Raconteurs and The Dead Weather has officially been named as this year's "Record Store Ambassador." A fine choice, in my opinion.
White's record label, Third Man Records' famous slogan is "Your turntable's not dead!" (I've just purchased this sticker.) White believes in the art of listening to records. He believes that there is a certain romantic factor to listening to music via turntable, while there isn't as much of an artist-fan connection when clicking around on iTunes.
"We need to re-educate ourselves about human interaction and the difference between downloading a track on a computer and talking to other people in person and getting turned onto music that you can hold in your hands and share with others," White told Pitckfork.
Amen, Jack White. Amen.
Check out White's "I'm Shakin'" — one of my favorite tracks from White's debut solo album, "Blunderbuss" (2012).
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